Gaming is a huge industry and people love to play games. Whether it is video, board or card games, gamers have a unique way of engaging with the world and gaining skills that can be applied to real-life situations. People can build their own characters in role-playing games or use their creativity to create structures and architectures in simulations. People can also practice social interactions, problem-solving and teamwork in games and even compete with other players. However, a lot of people still have preconceived notions about gamers. They may think that they are lonely, antisocial, toxic young men wasting their lives in someone’s basement. The truth is that there are a number of different types of gamers out there and it is important to understand what their motivations are.
Whether you are a gamer or not, chances are that you know somebody who is. Having an understanding of what makes someone a gamer can help you determine if this person is healthy or not. Some of the most important factors that make a person a gamer are creativity and dedication. Creative gamers like to try new strategies and approaches in the games they play. They are motivated to keep improving their gaming skills and will practice consistently. They are also curious about what moves other gamers are using in the game and how they can implement those into their own gameplay.
On the other hand, dedicated gamers are motivated by a desire to master their favorite games. They will play repeatedly to improve their skills and are willing to invest time, money and energy into their gaming hobby. They enjoy being challenged and the sense of accomplishment that comes with completing a game. These are the people that you would see competing at eSports or practicing their game skills in other ways.
Recreational (casual) gamers have a healthy balance between gaming and other hobbies and activities in their lives. They have low impulsivity and do not feel compelled to play compulsively. They enjoy playing video games as a fun way to relax and engage in a social experience. Recreational gamers are not trying to escape from or replace their real-life relationships and do not seek a sense of identity in the virtual world of gaming.
Mainstreamers are the largest group of gamers and are mostly older people who are not a part of the Millennial generation. They are more likely to be female than male and are the second-largest group of non-binary gamers. This group is more interested in socializing with other gamers and the community around them than they are in pursuing their own achievements in the game. They also spend more money on hardware and consume gaming content at a higher rate than other groups.
Achievers are the youngest group and skew heavily toward mobile-first games. They have the highest preference for Battle Royale, which continues to hold the top spot in this persona. Their other top genres include casual Arcade and high-score chasing. Achievers are the least impulsive of the gaming personas and have high self-esteem. They are a good choice for brands looking to target a younger audience that is interested in competition and self-improvement.